Tubi has gotten a little tastier for viewers. The AVOD is now streaming “Gordon Ramsay’s 24 Hours to Hell and Back,” season one and two.
Season three episodes will air on Tubi a week after they are broadcast on Fox.
The show is a kind of culinary road trip. Ramsay drives cross-country to help failing restaurants with his state-of-the-art mobile kitchen. His command center is aptly named Hell on Wheels. The focus is perfecting a rescue mission in 24 hours.
“Gordon Ramsay has one of the most loyal and passionate fan bases in all of television,” notes Rob Wade, president of alternative entertainment and specials, Fox Entertainment.
Tubi already carries the Emmy-nominated chef’s other successful shows: “Hell’s Kitchen,” “Kitchen Nightmares” and “The F Word,” a competitive cooking series.
Adam Lewinson, Chief Content Officer, Tubi, calls “24 Hours” a “perfect addition” to the Ramsay catalogue, noting the streamer will continue to “identify synergistic content opportunities with Fox.”
Tubi is making a safe bet with the acquisition. “24 Hours” was TV’s No. 1 cooking show for the 2019-20 season among adults 18-49 and total viewers. Per Nielsen, the series averages 4.6 million multiplatform viewers, up +113% from its live + same day delivery.
As of December 2019, Tubi claims more than 20,000 movies and TV shows.
It is available via Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on OTT devices such as Amazon Fire TV, Vizio TVs, Sony TVs, Samsung TVs, Roku, Apple TV, Chromecast, Android TV, Xbox One and PlayStation 4.
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