fuboTV Launches Fubo Sports Network, Free Streaming Sports Channel
The channel will initially be available on Xumo and to fuboTV Subscribers
Last month, there was speculation that fuboTV would be launching a free, ad-supported channel in hopes to build the company’s brand amongst cord-cutters. Today, the Live TV Streaming Service is launching a free ad-supported linear sports network called, Fubo Sports Network, starting on free streaming service, Xumo. The channel will also be available to fuboTV subscribers as part of their base plan.
The channel will be based on the existing FuboTV Network, which had previously been available to fuboTV subscribers. According to Variety, the channel will debut original studio shows in August, combined with sports films, original video podcasts, and sports highlights. Until then, the channels will be made up of existing content from their previous homegrown channels Fubo Cycling and fuboTV Network with shows like The Football Report and cycling highlights.
While the channel will initially be available on Xumo, the company hopes to build the sports-version of business news network Cheddar — which was acquired by Altice in April for $200 million. It is likely that the channel could ultimately be made available on other free ad-supported streaming platforms like Pluto TV and STIRR.
The company is not the only one going after that market. In August 2017, Sinclair launched Stadium as a joint-venture with Silver Chalice as both an OTA and streaming sports channel. The channel combines studio shows and live programming from smaller collegiate conferences like Conference USA and Mountain West. In February 2018, CBS launched CBS Sports HQ, a 24/7 network that leverages content from CBS Sports, their digital properties, and has live studio shows with debate and highlights.
While Stadium is available across free ad-supported streaming services like Pluto TV, Xumo, and Sinclair-owned STIRR — CBS Sports HQ is made available in their own mobile and connected television apps.