Skip to Content
Newsletter Facebook Twitter YouTube
Hulu

Hulu Saw Nearly 5 Million Subscribers Tune Into Live News During Election Week

Jason Gurwin
Jason Gurwin has has spent the last 10 years in the technology, media, entertainment industries. For The Streamable, he specializes in all things media like streaming services, devices, and cord cutting.
Read full bio ›
Jason Gurwin

Election Night broke new records for Hulu, with over 65% of Hulu + Live TV subscribers tuning in. Throughout the week, Hulu saw nearly 5 million Hulu subscribers tune in to live news, watching an average of over 7 hours.

This was spurred by opening up Election Night Coverage to not only Hulu + Live TV subs, but by offering ABC News Live to Hulu SVOD subscribers. Over 70% of Hulu’s total Election Night viewers were from Hulu + Live TV, while the remaining 30% were Hulu and Hulu (No Ads) subscribers.

Where the election was the closest also saw the most engagement, with those from Georgia and Pennsylvania watching an average nearly 8 hours during the week. They also had the highest engagement on Hulu on the day the election was called.

Election Night Coverage also saw Hulu test their WatchParty feature on a live event for the first time. With the WatchParty feature, users on both Hulu plans will be able to to react with each other in real-time through the chat function, while watching the results virtually with their family and friends.

Jason Gurwin
Jason Gurwin has has spent the last 10 years in the technology, media, entertainment industries. For The Streamable, he specializes in all things media like streaming services, devices, and cord cutting.
Read full bio ›
Facebook Twitter LinkedIn Reddit

DIRECTV STREAM Cash Back

Let us know your e-mail address to send your $50 Amazon Gift Card when you sign up for DIRECTV STREAM.

You will receive it ~2 weeks after you complete your first month of service.

Offer Terms

  • Only valid for new DIRECTV STREAM subscribers.
  • Only valid once per household.
  • You must pay and maintain service for at least one month to be eligible.
  • Purchase must be completed on the DIRECTV STREAM website.
  • You’ll receive gift card 4-6 weeks after purchase (~2 weeks after your first month).
  • Cannot be combined with any other promotion and won’t be eligible if you try to use a coupon code or cash back from another site.

Sling TV Cash Back

Let us know your e-mail address to send your $25 Uber Eats Gift Card when you sign up for Sling TV.

You will receive it ~2 weeks after you complete your first month of service.

Offer Terms

  • Only valid for new Sling TV subscribers to Sling Orange, Blue, or Sling Orange + Blue.
  • Only valid once per household.
  • You must pay and maintain service for at least one month to be eligible.
  • You must click from The Streamable and complete your purchase on the Sling TV website.
  • You’ll receive gift card 4-6 weeks after purchase (~2 weeks after your first month).
  • Cannot be combined with any other promotion and won’t be eligible if you try to use a coupon code or cash back from another site.

Hulu Live TV Cash Back

Let us know your e-mail address to send your $35 Amazon Gift Card when you sign up for Hulu Live TV.

You will receive it ~2 weeks after you complete your first month of service.

Offer Terms

  • Only valid for new Hulu Live TV subscribers.
  • Only valid once per household.
  • You must pay and maintain service for at least one month to be eligible.
  • You must click from The Streamable and complete your purchase on the Hulu Live TV website.
  • You’ll receive gift card 4-6 weeks after purchase (~2 weeks after your first month).
  • Cannot be combined with any other promotion and won’t be eligible if you try to use a coupon code or cash back from another site.