Fubo Sportsbook Lands Its First Pro Team Sponsorship Deal With the New York Jets
The New York Jets have an official sports gambling partner, and it isn’t DraftKings or FanDuel — it’s Fubo Sportsbook.
fuboTV officially announced the move today via its website. The agreement will span multiple years and centers around the creation of the Fubo Sportsbook Lounge at MetLife Stadium for Jets home games, set to debut during the 2021-22 NFL season, and will be the first authorized, mobile sports betting lounge in the stadium. In addition, Fubo Sportsbook will become the presenting partner of the Jets Mobile App and is the team’s first legal sports betting partner to leverage the Jets’ new advertising data partnership with Sportradar. No word on what this means for the Giants, with whom the Jets share MetLife Stadium, as they are currently affiliated with DraftKings.
“The New York Jets is a leading sports organization with a strong base of enthusiastic and loyal fans and we strongly believe in the future success of the team,” said Scott Butera, president of Fubo Gaming. “We are excited to be their partner in offering this community a truly unique sports betting and entertainment experience. The Fubo Sportsbook is designed to meet the increased demand for interactivity by integrating real-time sports streaming with personalized wagering experiences. The Fubo Sportsbook will also have the ability to leverage first-party data to understand viewing preferences and provide relevant bet recommendations.”
Our @FuboSportsbook has become an Official Sports Betting partner of the @nyjets! As part of the deal, we will be opening Fubo Sportsbook Lounge at MetLife Stadium. Here’s a preview… https://t.co/NMXFn5aiho— david gandler (@davidgandler) September 8, 2021
What was once a pipe dream discussed on conference calls is now a reality — and fuboTV is bringing the heat with its sportsbook. In August, fuboTV showed off its sportsbook’s interactive functionality that will allow users to sync the games on their TV to the betting spreads on their phone. Now, Jets fans who are subscribed to fuboTV can enjoy this while watching their favorite team.
“This partnership with Fubo Sportsbook is another major step for the New York Jets in our journey to prioritize engagement with our fan base, including the enhancement of their overall stadium experience on game day,” said Jeff Fernandez, Jets Vice President, Business Development + Ventures. “With Fubo Sportsbook, Jets fans will be treated to their innovative mobile viewing and wagering platform, which will be brought to life at the dynamic new Fubo Sportsbook Lounge.”
The Fubo Sportsbook is expected to launch in MetLife Stadium during Q4 of this year. The Jets have 4 home games in December, so expect it to be ready by then.