AT&T May Offer Lower Cost Streaming Option
Is DIRECTV NOW going to add a cheaper sports-free option? Speculation is abound after comments made by AT&T CEO Randall Stepehnson during their ongoing antitrust trial over their attempted purchase of Time Warner.
Stephensen mentioned that they will be launching a new entertainment-only service called AT&T Watch for $15 / month. This sounds most similar to current no-sports streaming service — Philo.
Whether this will launch as an AT&T product or under the DIRECTV NOW brand is yet to be seen. Customers should be excited though that a cheaper option for those who don’t watch sports may be on the horizon.