fuboTV & FanDuel Announces Partnership, Brings TVG to Live TV Streaming Service
fuboTV and FanDuel Group announced a partnership that will make them the exclusive sportsbook, online casino, horse racing, and daily fantasy partner of the Live TV Streaming Service. As part of the deal, FanDuel will become the exclusive advertiser on fuboTV in the category, and will be bringing FanDuel’s betting data to the fubo platform in the coming weeks. The agreement allows the data to appear on fuboTV-owned channels like fubo Cycling and on non-channel parts of the fuboTV interface.
“We’re partnering with fuboTV to demonstrate how FanDuel can enhance the live viewing experience by allowing cord-cutting sports fans to view the content that matters to them the most from their TV, phone, tablet or computer,” said Adam Kaplan, FanDuel VP of Content
In terms of programming, FanDuel Group-owned TVG and TVG2 will be coming to fuboTV, which marks their return to streaming TV. The channels were previously a part of DIRECTV NOW, but were not included in their new PLUS and MAX plans — meaning that fuboTV will be the only Live TV Streaming Service with the networks. One unique feature is that fuboTV will be able to integrate FanDuel betting data on live TVG telecasts.
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The channels, which cover live races from over one hundred horse racing tracks, also offers original programming including sports betting and fantasy news like The Barstool Sports Advisors and More Ways to Win. TVG will be added to the base fubo plan ($55), while TVG2 will be part of the Sports Plus add-on ($9), which also includes NFL RedZone.
“We are always looking for ways to add value for consumers and enhance their premium experience with fuboTV,” said Min Kim, fuboTV VP of Business Development. “Gaming and sports are natural complements, and fuboTV’s industry-leading product offerings will be further enriched with FanDuel’s innovative entertainment solutions.”