After announcing their partnership with Comcast earlier this year, Pluto TV announced today that their free ad-supported streaming service is now available on Xfinity X1 & Flex devices. Since, the company has also launched on Cox Contour devices which is powered by the Xfinity X1 platform.
The company is hoping to aggressively expand the growth of the service, which competes with services like Tubi, Xumo, and Sinclair-owned STIRR. The service is now being used by 16 million streamers every month, which is up from 12 million when the Viacom bought the company in January.
“The launch of Pluto TV on Xfinity X1 is a pivotal moment for Pluto TV, expanding our reach to a whole new audience in search of free streaming entertainment,” said Tom Ryan, CEO and Co-Founder of Pluto TV. “Pluto TV is the perfect complement to the X1 platform, delivering a rich lineup of original live channels and on-demand movies and TV shows to Comcast’s customers right where they enjoy the rest of their entertainment experience.
Last month, the free ad-supported streaming service, launched 14 linear channels with classic content from Comedy Central, MTV and Nickelodeon. The company also announced that they will be adding a Spanish-language version of the service called Pluto TV Latino on July 1st. Pluto TV is already available internationally in UK, Germany, Austria, and Switzerland, but is expected to be expand to Latin America in 2020. With addition channels, new markets, and growing user base, Pluto TV is expected to double revenue this year.