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Clinton Kelly and Stacy London are back and better than ever!

Clinton Kelly and Stacy London are back and better than ever!

A fresh take on ‘What Not to Wear’ premieres this week on Prime Video.

A freelance writer since 2019, Aubrey Chorpenning covers reality TV and pop culture at The Streamable, where she’s tracked the streaming space since 2021.

Fashion icons Clinton Kelly and Stacy London join forces once again with a unique twist on the classic “What Not to Wear.” This time, they’re back to offer their fashion expertise, but they are encouraging individuals in a whole new way. Their fun new series “Wear Whatever the F You Want” premieres exclusively on Prime Video on Tuesday, April 29. You can enjoy the series with a 30-day free trial to Prime Video.

How to watch ‘Wear Whatever the F You Want’

Everything you need to know about ‘Wear Whatever the F You Want’

When does ‘Wear Whatever the F You Want’ come out?

All eight episodes are available to stream on-demand on Prime Video beginning Tuesday, April 29 at 3:01 a.m. ET so you don’t have to wait to enjoy new episodes!

Why do we recommend Prime Video for watching ‘Wear Whatever the F You Want’?

“Wear Whatever the F You Want” is streaming exclusively on Prime Video so it’s the only place you will be able to watch it.

Watch the ‘Wear Whatever the F You Want’ trailer

About ‘Wear Whatever the F You Want’

Clinton Kelly and Stacy London return with a fresh take on “What Not to Wear.” In the classic series, which debuted in 2003 and ran for 12 seasons, individuals were nominated by their friends and family members. They were ambushed by the pros and then received fashion advice and help with a new wardrobe. This time, the fashion experts have a different, more thoughtful strategy.

In “Wear Whatever the F You Want,” Clinton and Stacy head back to New York City. Instead of offering harsh critiques or following traditional fashion advice, they are looking to inspire individuals to make their own style rules. The series achieves a balance between following fashion advice and letting personal taste shine through.

Can you stream ‘What Not to Wear’ on-demand?

Unfortunately, “What Not to Wear” is not currently streaming on-demand. Be sure to check back here for updates in case it returns to a streaming service.

What Not to Wear

January 18, 2003

Friends and family members nominate a candidate that they consider poorly dressed and ask the show to make over the “fashion victim.” Fashion Police Stacy London and her partner ambush the candidate and make them an offer— they are given a $5000.00 budget for a new wardrobe, which they must purchase in New York City boutiques over the course of two days, but only on the condition that they allow Stacy & her partner to critique, and in most cases throw out, their existing wardrobe.

Can you watch ‘Wear Whatever the F You Want’ for free?

New customers can take advantage of Amazon Prime’s 30-day free trial, which includes Prime Video. If you’re an existing Amazon Prime subscriber, you can enjoy all of Prime Video’s titles free of charge. This includes “Wear Whatever the F You Want.”


Aubrey Chorpenning joined The Streamable team in 2021 and primarily covers reality TV and pop culture. Over the past few years, she’s enjoyed keeping up with the streaming space as it continues to grow and evolve.

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