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ESPN standalone streamer set to launch Aug. 21

ESPN standalone streamer set to launch Aug. 21

Are you ready for some football? The enhanced and refreshed ESPN app will premiere just two days before the start of the college football season.

With a background in sports and entertainment reporting, he’s covered everything from Broadway to college football. He cut the cord in 2014 and has a sharp eye for streaming trends and a soft spot for Hallmark movies.

After years of rumors, speculation, and planning, the worldwide leader in sports is finally set to launch its own all-encompassing, one-stop shop, standalone streaming service later this month. ESPN has announced that it will launch its eponymous streamer on Thursday, Aug. 21, just days before the start of Week 0 in the 2025-26 college football season, and two weeks before the NFL kicks off its season.

Key Details:

  • Coming soon:ESPN will launch its standalone streaming service on Aug. 21, two days before the start of the college football season.
  • Worth the price?:Subscriptions to the new all-encopmassing service will run from $17 to $30 per month.
  • Are you ready for some football?:The new streamer will have bundling options with ESPN’s recently acquired NFL Media.

In May, Disney confirmed that ESPN’s streaming service would simply, but somewhat confusingly, be called ESPN. There will be two pricing tiers for the service, ESPN select and ESPN unlimited. The former will run $12 per month or $120 annually and will feature the content currently found on ESPN+. The unlimited plan will include everything that ESPN has to offer and is set to cost $30 monthly or $300 per year at launch. There are bundling options for both tiers, as you can add ESPN select to an ad-supported Disney Bundle of Disney+ and Hulu for $17 per month, or an ad-free bundle $27.

The service is also extended an introductory offer for anyone who signs up for the ESPN ultimate plan. For the first 12 months of service, the higher sports tier will be bundled with both Disney+ and Hulu at no extra cost, so you can get all three streamers for just $30 for the next year.

The ultimate plan will include live access to all of the linear content found across the ESPN family of networks, including ACC Network, ACC Network Extra, ESPN, ESPN Deportes, ESPN2, ESPNEWS, ESPNU, SEC Network, and SEC Network+, as well as all ESPN content on ABC. The platform will also fold in ESPN’s existing streamer ESPN+, which will become just another content source feeding the larger service.

In addition to all of the football programming that is already a part of the ESPN universe, a new deal with the NFL will bring even more content to the service. ESPN has acquired NFL Media, the league’s division that oversees NFL Network, NFL Redzone, NFL+, and more. While, as of now, the NFL’s properties won’t be found inside the new ESPN streamer, there will be an option to bundle the service with NFL+.

Additionally, the new ESPN app is set to introduce a more personalized, dynamic viewing experience for fans. New features will include updated multiview options, integrated game stats, betting information, fantasy sports, and more. The platform will also use AI and machine learning to piece together a personalized version of “SportsCenter” tailored to each individual user.

This is the second new streamer set to launch on Thursday, Aug. 21. On Tuesday, Fox announced that it will debut its first major subscription service Fox One on the same day. Both Disney and Fox say that their services are designed to provide access to “cord-nevers,” people who have never had access to their linear channels via traditional TV subscription packages. Regardless of who the streamers are intended to target, the fact that the two media companies with the largest inventory of pro and college football are launching new streamers just ahead of the football season is noteworthy, as it provides football fan consumers even more options to find the best way to stream the games that they most want to see.

ESPN Select

ESPN Select is a streaming service that replaced ESPN+ and provides access to live NHL, MLB, and MLS games, PGA Tour Golf, international sports events, ESPN original programming, and a complete archive of “30 for 30.” Find out our review of the service and how to start streaming ESPN Select.


Matt Tamanini is the News Editor at The Streamable, where he oversees daily news coverage and editorial strategy, with a particular focus on breaking stories, streaming comparisons, and major industry events. A well-rounded journalist with a diverse background, Matt joined The Streamable in 2022 after holding key editorial roles at several high-profile outlets. He has an extensive career in sports and entertainment journalism, having served as a senior editor for BroadwayWorld, the world’s largest theater website, and as managing editor for Land-Grant Holy Land, which covers Ohio State sports.

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