Netflix, Prime Video to present NFL tripleheader on Christmas
Netflix, Prime Video to present NFL tripleheader on Christmas
Building on a successful 2024, the NFL is adding yet another game to its Christmas Day slate in 2025.
The NFL is leaving nothing but coal in the NBA’s stocking this Christmas. For decades, the NBA has ruled Christmas Day with marquee matchups between marquee franchises and title contenders, but for the second year in a row, the Association will have to make room for football. On Monday, the NFL announced that it will play three games on Christmas Day 2025, all of which will be available on streaming services.
Key Details:
- Two NFL games will air on Netflix this Christmas, with one headed to Prime Video.
- The NFL first began broadcasting on Christmas in 2024, with successful results.
- The league could be courting Netflix to bid on a larger package of games next time its rights become available.
As per the deal Netflix signed with the NFL in 2024, two of the games will appear on the world’s largest streamer. Since Christmas falls on a Thursday this year, the third game will be played on Prime Video, the weekly home of “Thursday Night Football.”
Teams have not yet been announced for these games, but will be when the 2025 NFL schedule is released later this spring. Last year’s Netflix Christmas matchups featured the Kansas City Chiefs taking on the Pittsburgh Steelers in the first ever game on the streamer, and the Baltimore Ravens facing the Houston Texans withBeyoncé serving as the halftime entertainemnt, showing that the league wants to put games between assumed contenders in its Christmas time slots while also making them can’t-miss cultural moments as well.
Those 2024 games were the first time that the NFL staked a claim to a non-Sunday Christmas Day. Both games on Netflix last season averaged 24 million viewers, and that was good enough for the league to double down on its Christmas broadcasts in 2025.
Netflix’s relationship with the NFL could continue to grow in the future, as well. The streamer has made it clear that any live sports that it pursues will have to be event viewing, but Netflix executives have already noted that they would potentially be open to a Sunday afternoon package of NFL games in the future. According to John Ourand of Puck News, Netflix co-CEO Ted Sarandos participated in a “Sports and Entertainment in the Age of Streaming” panel alongside NFL commissioner Roger Goodell on Monday.
That could be an indication that the two sides are building their relationship with an eye toward 2030. When that season rolls around, the NFL can opt out of current broadcasting deals, and most now expect it to do so in order to try to increase the revenue the league currently makes from its TV rights. That could mean Prime Video has to pay more for its package of “Thursday Night Football” games, but it could see Netflix join as a regular partner of the league as well.
Prime Video
Prime Video is a subscription video streaming service that includes on-demand access to 10,000+ movies, TV shows, and Prime Originals like “The Lord of the Rings: The Rings of Power,” “Jack Ryan,” “The Marvelous Mrs. Maisel,” “The Boys,” and more. Subscribers can also add third-party services like Max, Showtime, STARZ, and dozens more with Prime Video Channels. Prime Video also offers exclusive live access to NFL Thursday Night Football.
