YouTube reportedly interested in acquiring Oscar rights
YouTube reportedly interested in acquiring Oscar rights
The streaming platform has reached out to the Academy of Motion Picture Arts and Sciences about acquiring the rights to the show.
ABC hosting the Academy Awards every year is something you could once reliably set your watch by, but that could be changing in the next few years. Bloomberg reports that the broadcast rights to the Academy Awards could change hands soon, and that the winner of those rights could be a very non-traditional partner for the awards: YouTube.
Key Details:
- Formal request: YouTube has officially contacted the Academy to inquire about rights to the Oscars.
- Not just yet: ABC holds the rights to the Oscars telecast until 2028.
- Ambitious plans: YouTube will host a live NFL game at the start of the 2025 season.
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Bloomberg’s Lucas Shaw says that YouTube has reached out to the Academy of Motion Picture Arts and Sciences to inquire about buying the broadcast rights to the Oscars. YouTube joins a list of other streaming services and broadcast networks that have expressed interest in the rights.
All those interested parties will have to wait a few years, at least. The Oscars telecast is still shown on ABC, which holds the rights to the ceremony through 2028. More and more awards shows have been gravitating to streaming services in recent years; Netflix picked up the SAG Awards starting in 2024, and the Oscars themselves streamed on Hulu for the first time this year — even if that stream ultimately didn't go so well.
YouTube is forging an intriguing path to the future for itself. The streamer leads subscription streaming in terms of total TV viewing month after month. Still, past experiments with creating its original content have left YouTube executives pledging never to try entering that space again. Instead, YouTube appears to be pivoting to more pursuits of marquee live events.
That fact is demonstrated by YouTube’s winning the rights to stream a live NFL game this year. On Friday, Sept. 5, YouTube — not its live TV streaming companion service YouTube TV — will host a game between the Los Angeles Chargers and Kansas City Chiefs that will be free to stream for all subscribers. YouTube also reportedly showed interest in acquiring the 2026 NFL Draft rights earlier this year, though those rights eventually landed back with ESPN.
The Oscars is YouTube’s next live event play, but it certainly won’t be the last. What do you think about seeing the Oscars on YouTube? Do you want to see another type of telecast move from traditional platforms to that streamer? Let us know in the comments!
YouTube TV
YouTube TV is a live TV streaming service with more than 60 channels for $82.99/month. This plan includes local channels 32 of the top 35 cable channels, and regional sports networks (RSNs) in select markets. The base plan includes more than 100 live channels, including major broadcast networks like ABC, CBS, FOX, and NBC, as well as popular cable channels such as ESPN, CNN, FX, USA Network, and TNT. Local channels are included in most markets, making YouTube TV a full replacement for traditional cable for many viewers.
