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Roku

Roku OS expands to projectors with new reference design for partners

Roku OS expands to projectors with new reference design for partners

Jared DiPane
Jared DiPane is the General Manager of The Streamable and a digital media veteran with over a decade of experience in consumer technology, e-commerce, and cord-cutting strategy. He oversees editorial direction, platform growth, and product testing, ensuring readers receive the most accurate, data-driven advice to optimize their home entertainment setups.
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Matt Tamanini
Matt Tamanini is the News Editor at The Streamable, where he oversees daily news coverage and editorial strategy, with a particular focus on breaking stories, streaming comparisons, and major industry events. A well-rounded journalist with a diverse background, Matt joined The Streamable in 2022 after holding key editorial roles at several high-profile outlets. He has an extensive career in sports and entertainment journalism, having served as a senior editor for BroadwayWorld, the world’s largest theater website, and as managing editor for Land-Grant Holy Land, which covers Ohio State sports.
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Jared DiPane, Matt Tamanini
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With 12+ years in digital media, he has led teams at CNET, Digital Trends and more. As a longtime cord-cutter, he knows the ins and outs of what and how we're all watching.
With 12+ years in digital media, he has led teams at CNET, Digital Trends and more. As a longtime cord-cutter, he knows the ins and outs of what and how we're all watching.

It’s been a busy day for Roku, and the news isn’t stopping just yet. The company has already announced some new streaming sticks along with its first Roku-made TVs. As the company continues to expand its product lineup, Roku is also now set to enter the projector space with an all-new Roku TV smart projector. For now, this is only a reference design, which will be available to all Roku TV partners to access for their own products.

Key Details:

  • Everyone has questions: Scrutiny of the Hulu + Live TV and Fubo merger is coming from both sides of the aisle.
  • A new Venu?: The government was also not keen on Disney’s joint venture streamer Venu Sports.
  • Other options: Disney is still launching an ESPN streaming service of its own, should all other efforts fail.

As projectors continue to grow in popularity, Roku wants to continue its commitment to delivering better TV to everyone by meeting the consumers where they are. Whether you’re looking for a new way to watch TV in your backyard or just want a bigger screen in your home without the extensive cost of buying a massive TV, a projector can be a great way to accomplish that.

By having Roku OS powering projectors, consumers will be able to integrate other Roku devices effortlessly. That means that you can add wireless speakers, connect your Roku video doorbell, and more to create a user-friendly smart home setup. Roku expects that some of the first smart projectors with Roku OS will hit the market as early as summer 2025.

The projector announcement comes on the same day that the streaming giant unveiled a slew of other forthcoming additions to its product line and upgrades to its user experience. Roku is set to introduce a pair of new, first-of-their-kind streaming sticks with pre-orders available now. Priced at $30 and $40, respectively, the Roku Streaming Stick and Roku Streaming Stick Plus are 35% smaller than their competitors and do not require external power, making them infinitely easier to use both at home and on the road.

Then, the company announced plans for new Roku Pro Series smart TVs. New models of the company’s in-house product line will begin rolling out later in 2025 and will feature picture adjustment settings, LED backlighting, remote finder, and more.

Over the next few months, Roku will also be rolling out upgrades to its user experience. The platform will introduce new content discovery features, increased content on its Sports Zone, and efforts to make its mobile app the ideal streaming companion.

Jared DiPane
Jared DiPane is the General Manager of The Streamable and a digital media veteran with over a decade of experience in consumer technology, e-commerce, and cord-cutting strategy. He oversees editorial direction, platform growth, and product testing, ensuring readers receive the most accurate, data-driven advice to optimize their home entertainment setups.
Read full bio ›
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