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CuriosityStream Launches ‘Stay in, Stay Curious’ Campaign, Enhanced Kids’ Mode Feature

Fern Siegel

CuriosityStream has a new “Stay in, Stay Curious” campaign that offers documentaries and series, covering topics as diverse as history, science, geography and nature.

The company has also cut its price to $12 for a year’s subscription, from $19.99.

Of special interest, the campaign includes an enhanced Kids’ Mode that filters out any age-inappropriate content. For example, scenes of violence, especially any historic recreations, as well as sexual content sometimes featured in nature films.

Shows include “Quarx,” in which three teens highlight the wonders of science in 26 short-form episodes. For dinosaur-loving kids, “Prehistoric Worlds” offers CGI animation and the science of ancient life. “Ocean Mysteries with Jeff Corwin” is geared to young explorers fascinated by life underwater, while “Big Picture Earth” tours 20 awesome locations — Iceland’s Glacier Lagoon to Utah’s Slot Canyon.

Devin Emery, head of growth for CuriosityStream, stated: “As our world has entered uncharted waters over the past weeks, we have pushed ourselves to accelerate projects like Kids’ Mode that we hope will make it a bit easier for parents to keep their kids entertained and learning, while providing the peace of mind that they are in a wholesome and safe content environment.”

The 5-year-old CuriosityStream has more than 3,000 shows and claims 13 million subscribers worldwide.
The streamer is available on numerous devices, including Roku, Apple TV, Xbox One, Amazon Fire TV and Sprint and Google Chromecast, iOS and Android, as well as Amazon Prime Video Channels, YouTube TV, Sling TV, DISH and Comcast Xfinity.

In addition, Amazon is helping to occupy children at home by supplying free access to kids’ programming worldwide. To access the free programming, users must sign up for an Amazon account, which is free.

The shows, once available only to Prime Video users, are now open to all. Content includes Amazon original series “Just Add Magic,” “Pete the Cat” and “If You Give a Mouse a Cookie.” Select seasons of PBS Kids shows, such as “Arthur,” “Daniel Tiger’s Neighborhood” and “Wild Kratts,” while third-party European shows include “Peppa Pig.”