Sinclair announced, today the launch of STIRR, a free, ad-supported streaming service that will include access to free ad-supported live news, sports, entertainment, and digital first channels. STIRR is available on Roku, Amazon Fire TV, Apple TV, iOS, Android, and Web.
At launch, the service will include 20 channels of movies, news, sports, sci-fi and action, family-friendly programming, and comedy.
STIRR Channel Lineup
The Pet Collective
World Poker Tour
The company plans to add new linear networks throughout 2019, reaching 50 by the end of the year. Sinclair expects to developed original channels for the service including STIRR Movies, STIRR Sports, STIRR Lief, and STIRR City.
The biggest advantage that STIRR has is that they will be able to draw from Sinclair’s wide range of programming from their OTA channels and local affiliates. The company owns and operates over 160 local affiliates including 59 FOX, 41 ABC, 30 CBS, and 25 NBC affiliates, as well as OTA channels Stadium, Charge!, Comet, and TBD. The company, which also owns The Tennis Channel, has also been in talks to acquire Fox Sports RSNs that were acquired by Disney in their purchase of 21st Century Fox.