Ir al contenido

HBO Max Adds 4.4 Million Subscribers in Q4 2021 to Reach 73.8 Globally

Jason Gurwin

In an SEC filing, AT&T disclosed that HBO Max and HBO had a combined 73.8 million global subscribers as of the end of 2021. The company added 4.4 million global subscribers in the fourth quarter and nearly 12.8 million in 2021. With the growth the company says they were “ahead of management’s prior guidance that end-of-year subscribers would be at the high end of its 70 million to 73 million subscriber target.”

In comparison, Netflix has 213 million subscribers globally, while Disney+ had 118 million subscribers as of early October. HBO Max, however, has a ARPU of $11.82, which is in-line with Netflix, but more than double the others.

Yesterday, the HBO Max said that December 2021 was the the streamer’s most-viewed month since its launch in May 2020 in terms of hours viewed.

While the company didn’t unveil U.S. subscribers as part of the release, they are coming off of a Q3 where they they lost nearly 2 million subscribers, after cutting times with HBO cut ties with Amazon Prime Video in September. Prior to the loss of Amazon, Andy Forssel, chief of HBO Max, said he wasn’t worried about the impact. Forssel said that HBO's goal of 70 million subscribers by the end of the year remains achievable.

Earlier this year, HBO Max launched its service in 39 countries in Latin America and the Caribbean. In October, they had their European launch in Sweden, Denmark, Norway, Finland, Spain, and Andorra.

The fourth quarter slate provided a boon for HBO Max. In the quarter, HBO Max had the same day releases of “The Many Saints of Newark,” “Dune”, “King Richard”, and “The Matrix”, as well as the newest seasons of “Succession”, “Curb Your Enthusiasm,” and “Insecure.” They also debuted new series “And Just Like That…” and “The Sex Lives of College Girls.”

AT&T's announcement to merge with Discovery will expand HBO’s library significantly. During a Goldman Sachs Communacopia conference, Discovery CEO David Zaslav remarks that the library will be “as big or bigger than Netflix.”

HBO Max

HBO Max es un servicio de transmisión de video por suscripción que brinda acceso a la biblioteca completa de HBO, junto con Max Originals exclusivos, y acceso a todas las películas de Warner Bros. en HBO Max poco después de que estén en los cines.

HBO Max HBO Max tiene dos planes: un plan móvil “Mobile” ($ 13.900 / mes), que está diseñado para un solo usuario en su dispositivo móvil, así como un plan familiar “Multitelas” ($ 19.900 / mes) ofrece a las familias acceso a 3 usuarios simultáneos.

Los suscriptores tendrán acceso a series exitosas de HBO como Succession, Sex and The City, Sopranos, Game of Thrones, Curb Your Enthusiasm, y mas.

Todos los suscriptores de HBO Max obtendrán las bibliotecas completas de programas como “Friends”, “The Big Bang Theory”, “South Park”, “Fresh Prince of Bel Air”, “The West Wing”, y mas.

Los suscriptores de HBO Max obtendrán Max Originals adicionales que incluyen Love Life, Raised By Wolves, Dune: The Sisterhood , Tokyo Vice , The Flight Attendant , Gremlins , Legendary, Craftopia, los nuevos dibujos animados de Looney Tunes, y The Not Too Late Show with Elmo de Sesame Workshop.

Inscríbete

Obtenga 30% de DESCUENTO en su próximo año de HBO Max cuando pague por adelantado anualmente

Devolución de DIRECTV STREAM

Let us know your e-mail address to send your $50 Amazon Gift Card when you sign up for DIRECTV STREAM.

You will receive it ~2 weeks after you complete your first month of service.

Devolución de Sling TV

Let us know your e-mail address to send your $10 Amazon Gift Card when you sign up for Sling TV.

You will receive it ~2 weeks after you complete your first month of service.

Devolución de Hulu Live TV

Let us know your e-mail address to send your $35 Amazon Gift Card when you sign up for Hulu Live TV.

You will receive it ~2 weeks after you complete your first month of service.