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Xfinity Customers Can Enjoy ‘Hallmark Movies Now’ Free Through Sunday, April 7

The Hallmark streaming service is just the latest participant in Xfinity’s ‘Free This Week’ program.

The Hallmark Channel is well-known for its annual slate of beloved original Christmas movies, but the channel always spins up some fantastic new titles for Easter as well. This year, fans of the channel who subscribe to Xfinity internet or TV services but don’t have time to watch Hallmark originals when they air live on the linear channel can enjoy the same titles on-demand through free access to the Hallmark Movies Now streaming platform!

  • The full Hallmark Movies Now library is available to Xfinity TV and internet customers this week.
  • Hallmark Movies Now availability starts Monday, April 1, and continues through Sunday, April 7.
  • Streamers like STARZ, Disney+, and many more have been offered through Xfinity’s Free This Week program.

Hallmark Movies Now is an on-demand streaming platform that carries nearly the full lineup of content that fans can watch on the linear network. Xfinity TV and internet customers get access to the streamer’s full catalog starting Monday, April 1, and continuing through Sunday, April 7, so there won’t be any need to worry about finding a title that fits your viewing preferences.

If you want to binge shows like “The Way Home” or “Good Witch,” you can! What about movies like “Love's Greek to Me” or “Wedding Season”? Yes, these too are available to stream free for Xfinity customers this week. Fans will find titles from Hallmark Channel, Hallmark Mystery, and Hallmark Family on Hallmark Movies Now.

To access programming from Hallmark Movies Now, customers need only say “Free This Week” into their Xfinity voice remote. Alternatively, this free content can be found through X1, Flex, Xumo TV, and Xumo Stream Boxes.

What Other Streamers Have Been Offered Free by Xfinity?

Xfinity is offering Hallmark Movies Now through its “Free This Week” program, which first began in 2023. It’s a way for the company to offer its TV and internet customers special passes to try new streaming content at no additional cost, an undeniable boon to all viewers who are feeling the pinch of rising streaming prices.

In the first second week of March, Xfinity gave its customers free access to the full library of the cable channel/streaming service STARZ. Titles from Disney+ have also been made available free as part of the program, and MGM+ has also participated. This is just a short list of the streamers that have joined Xfinity for its Free This Week program since its inception in 2023.

Customers who subscribe to Xfinity for either TV or internet services can participate in the Free This Week promotion. This week, customers will have access to the entire on-demand library of Hallmark Movies Now!

Hallmark Movies Now

Hallmark Movies Now is a cable-free subscription service that offers thousands of hours of Hallmark’s signature feel-good programming in the form of movies and ongoing series. Nearly all media found on the service is exclusive to the Hallmark brand, created either specifically for Hallmark Movies Now, or pulled from another source of Hallmark such as Hallmark Channel, Hallmark Movies and & Mysteries, or Hallmark Drama. The service is straightforward, offering complete ad-free access to all content with the choice of either a monthly or a yearly subscription.

The Monthly Plan for Hallmark Movies Now runs $5.99 / month, or you can save money with the Annual Plan: $59.99 / year. As Hallmark’s content is almost entirely family-friendly, there is only one profile per account, and there is no section made for kids, nor are there any parental controls. The service allows for limited international viewing, and is compatible with most media devices.

If your library offers the Hoopla streaming service, you can stream Hallmark Movies for free using the BingePass feature.


David covers the biggest news stories, live events, premieres, and informational pieces for The Streamable. Before joining TS, he wrote extensively for Screen Rant and has years of experience writing about the entertainment and streaming industries. He's a Broncos fan, streams on his Toshiba Fire TV, and his favorites include "Andor," "Rings of Power," and "Star Trek: Strange New Worlds."

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